Big Needle Is Real-Time, Search-Engine Marketing Laboratory in a Blog

For Immediate Release
August 23, 2003

Big Needle is an new web log launched to be an on-line laboratory in search engine marketing. The name, Big Needle, comes from the phrase, "It's like finding a needle in a haystack." Big Needle attempts to help professional services web sites become the "big needle" in their haystack.

Through documentation of trials, tips, case studies and links to related resources, Big Needle works to achieve increases in search engine rank for it's members, and lessons for its visitors. Big Needle is designed to find and harness the leverage of web logs and contextual links for members of the Big Needle network. As search engine ranking evolves, the best way to understand it is to put on a white lab coat and get busy experimenting.

If you have a professional services web site that you would like to be a "big needle" in the haystack, please contact Amy Campbell.

Amy Campbell
Infoworks!
Boston, MA
617.494.9444